Why Network Marketing Fails
You’ve got to wonder why some people are even in network marketing. I mean, they join a program and 6 months down the road, they are quitting that program and joining another. They feel that the first program that they had joined, had been so gung ho, fired up about, just wasn’t working. It wasn’t bringing in the money that they had been sure it was going to.
Skip ahead another 3 months and yep, another program. This one is guaranteed to work! The owners and other distributors even said so. You were watching people make tons of cash from it. This is going to be the one!
Three more months go by, and you aren’t any richer than you had been when you joined the first “sure thing”. In fact, you had even less money. What was going wrong? Why wasn’t it happening to you? There had to be a reason… was it your sponsor’s? Were the products not good enough? What was wrong? Surely, you had been doing everything right, you had been going to meetings, you had given out the pamphlets and business cards like you had been told to. So why?
The biggest problem with network marketing, is that people get so hung up on “Get Rich Quick”. Then, if they don’t start rolling in cash after their first two weeks, they think “SCAM”, quit the program, and start bad mouthing that company. “It doesn’t work”, “The comp plan sucks”, or any other of a number of excuses. And that is the wrong way to go about it. Everyone knows that making money takes work. It takes effort. Network marketing will not make you rich overnight.
Sure, there are the lucky few who have the right contacts and the right personality to make it seem like they did it overnight. But, that’s just it. They had people waiting for them. They knew that if they said ‘jump’, their people would ‘jump’.
Most people do not have this luxury. Most of us have to work our tails off to get even one sale. It will take time! Sometimes it will take a couple of weeks or months. Usually, it will take 2 or 3 years. This is compleely normal! The next time someone says to you, “join me in this program and I will help you get rich in two weeks”, remind them of Amway, of Primerica, of Melaleuca, Shaklee, or any number of other network marketing companies that have created hundreds of millionaires and even more thousandaires. Did they do it in “two weeks”? I don’t think so.
The thing to remember is, if you want to make your network marketing company work for you, you have to work it! YOU have to be the one going out there, making the contacts, getting the sales. It is not your sponsor’s job to do this for you… they are doing it for themselves. It is YOUR job! So, get off your butt… get out there into the world… and start doing something!
Remember, it will only work if you work it!
Michelle Hoffmann is the owner, editor and publisher of The 24KaratMarketer Ezine – http://free24karatmarketer.com, an online publication that is dedicated to helping marketers, new and experienced, succeed in their online businesses. She is also a mother, writer, photographer, MonaVie distributor and student. Yes, she does it all!